Mothers Day 2024 – #MaternalHealthMatters

This Mothers Day we’re thrilled to be parntering with and support the launch of the #MaternalHealthMatters campaign with For Baby’s Sake!

Together, we’re raising awareness for safer childbirth experiences and advocating for every parent to feel safe, heard and supported.

As maternal mortality rates in the UK reach a two-decade high, the Trust is advocating for Emotional Safety Plans for parents and professionals to be implemented in maternity units across the nation.

Join us to ensure every parent feels heard, safe and supported.

Black mothers are 3.7x more likely to die in pregnancy or within the first year of having their child, in comparison to white mothers, and Asian mothers are nearly 2x more likely. 

What the Emotional Safety Plans provide:

The Emotional Safety Plan is an empowerment and self-agency tool for anyone preparing for the birth of a baby.  It can be used by expectant mothers, fathers, co-parents, or non-birthing partners, individually or together, making support available to the whole family.  Those using it can record what they may need to feel listened to, including preferences about how they are spoken to, or how options and choices are explained, so they can process, recognise and manage their feelings, to feel safe before, during and after birth.”

From 2019-2021, maternal mortality rates of mothers living in the most deprived areas, were more than twice as high in comparison to mothers living in the least deprived areas.


Our Director Sue Pettigrew OBE and Outreach Manager Sheila Daley are looking forward to being part of the panel at the webinar hosted by For Baby’s Sake on 16th April 3pm-4pm.

Click here to register for your FREE space.

Follow us on socials throughout March and April as we share campaign updates: